
ã«ã¹ã¿ããŒãµããŒãã»ã³ã¿ãŒã§ã¯ãæ¥åã®å¹çåã顧客ããã®åãåããå¯Ÿå¿æ¥åãã¯ã¬ãŒã 軜æžã®å€§ããªéµãšèšããã§ãããã
ãŸããã€ã³ãµã€ãã»ãŒã«ã¹ãªã©ã®é»è©±ã掻çšããå¶æ¥æŽ»åã§ããé»è©±å¯Ÿå¿ã®åè³ªãææã«å€§ãã圱é¿ããŸãã
ãã®ãããCTIãæŽ»çšããŠé»è©±æ¥åã®å¹çåãå³ãäŒæ¥ãå¢ããŠããŠããŸãã
ããããªããã
ãCTIã®æ©èœãå°å
¥ã¡ãªããã«ã€ããŠç¥ãããã
ãCTIã®ã¿ã€ãã®éãã«ã€ããŠç¥ãããã
ãCTIãæŽ»çšããŠé¡§å®¢å¯Ÿå¿ã®å質ãé«ãããã
äžèšã®ããã«æ©ãŸããŠããæ
åœè
ã®æ¹ãå€ãã®ã§ã¯ãªãã§ããããã
ããã§æ¬èšäºã§ã¯ãCTIã®æ©èœãå°å ¥ã¡ãªããããŸãããŒã«éžå®ã®ãã€ã³ãã«ã€ããŠè©³ãã解説èŽããŸãã
ãã®èšäºãèªãããšã«ãããCTIã®æ©èœãå°å ¥ã®ãã€ã³ãã«ã€ããŠçè§£ã§ããããã«ãªããŸãã
ç®æ¬¡
CTIãšã¯
ããããCTIãšã¯ãé»è©±ãFAXãããããšé£æºããã·ã¹ãã ã®ããšã§ãé»è©±æ¥åã®å¹çåã®ããã«å©çšãããŠããŸãã
CTIãå°å ¥ããããšã§ä»ã·ã¹ãã ãšã®é£æºãå¯èœãšãªããããœã³ã³äžã§é¡§å®¢ããŒã¿ã確èªããããã¹ããŒã¿ã¹å€æŽãã§ãããªã©ãããåæ»ãªã³ãã¥ãã±ãŒã·ã§ã³ãå¯èœãšãªããŸãã
äŸãã°ããã¬ãã·ã§ããã³ã°ãè¡ã£ãŠããäŒæ¥ãå€§èŠæš¡ãªECãµã€ããéå¶ãããããªäŒæ¥ã®ã«ã¹ã¿ããŒãµããŒãéšéã§å©çšãããã±ãŒã¹ãäžè¬çã§ãã
äž»èŠãªCTIã·ã¹ãã ã¯ä»¥äžã®èšäºã§ã玹ä»ããŠããŸãã®ã§ã芧ãã ããã
ããããã®CTIã·ã¹ãã 8éžãæ¯èŒïŒç¹åŸŽãæäŸåœ¢æ ãå®çžŸãªã©ãç°¡æœã«æ¯èŒ
PBXãšã®éã
CTIãšããäžç·ã«äœ¿ãããèšèãšããŠPBXããããŸãããPBXã¯å€ç·ããçºä¿¡ãããçä¿¡ãå ç·ã«çºä¿¡ããããå ç·ããå€ç·ãžã®çºä¿¡ãå¶åŸ¡ãã圹å²ãããŸãã
CTIãããœã³ã³ãšé»è©±ã»FAXã飿ºãããæè¡ã§ããã®ã«å¯ŸããPBXã¯åé»è©±æ©ãæ¥ç¶ããæ©èœãšãªãã®ã§ãã
å ç·æ¥ç¶ãããã«é»è©±ããããšå¥ã ã®é»è©±åç·ã«ãªã£ãŠããŸãã瀟å éé話ã§ãé話æãçºçããŠããŸããŸãã
ããããPBXãå©çšããããšã§é話æãçºçããããšãªãåäžåç·å ã§å€ç·ãå ç·ã«ã€ãªãã ããåé»è©±æ©ãå€ç·ã«ã€ãªãã ãããããšãå¯èœã§ãã
å ·äœçãªPBXã¯ä»¥äžã®èšäºã§ã玹ä»ããŠããŸãã®ã§ã芧ãã ããã
代衚çãªã¯ã©ãŠãPBX36éžãåŸ¹åºæ¯èŒïŒ3ã€ã®éžå®ãã€ã³ãã解説
CTIãšCTIæ©èœä»ãã®CRMã®éã
顧客管çã·ã¹ãã ã§ããCRMã®äžã«ã¯ãCTIæ©èœä»ãã®ã·ã¹ãã ããããŸãã
CTIãšCRMã§ã¯ãã©ã¡ããé¡§å®¢ã®æ å ±ç®¡çãåºæ¬ãšãªããŸãããCRMã·ã¹ãã ã§ã¯å¶æ¥çŸå Žã§ã®äœ¿ããããã«ç¹åããåçš®ç®¡çæ©èœããããšããç¹åŸŽããããŸãã
ããšãã°ãçä¿¡ããã£ãéã«çžæãåŸ ãããããšãªã顧客æ å ±ãéå»ã®ããåãã確èªã§ãããªã©ãããã¹ã ãŒãºã«é©åãªã¢ãããŒããã§ããããã«ãªãã®ã§ãã
CTIå°å ¥ã®ã¡ãªãã
CTIãå°å ¥ããããšã§ãããŸããŸãªã¡ãªãããåŸãããŸããããã§ã¯ã3ã€ã®ã¡ãªãããã玹ä»ããŸãïŒåèïŒCTIã¡ãªããã培åºè§£èª¬ïœå°å ¥ããŠã¢ãŠãããŠã³ãå¶æ¥ãå¹çåïŒã
å¿å¯Ÿæ¥åã®å¹çå
CTIã®ãããã¢ããæ©èœã®å©çšããCRMãšã®é£æºããããªãããšã§ãçä¿¡çªå·ã«è©²åœãã顧客æ å ±ãç¬æã«æ€çŽ¢ããŠè¡šç€ºãããããã顧客æ å ±ã®æ€çŽ¢ãå ¥åãç°¡ç¥åããããšãã§ããå¿å¯Ÿæ¥åã®å¹çåãå®çŸã§ããŸãã
ãã®ããã«ãäžä»¶ãããã®å¯Ÿå¿æéãçãããããšã§ãªãã¬ãŒã¿ãŒã®æ¥åå·¥æ°ãè² æ ãæžããããšãã§ããçµæãšããŠã³ã¹ãåæžã«ãã€ãªãããšããã¡ãªããããããŸãã
顧客æºè¶³åºŠã®åäž
顧客æ å ±ãå±¥æŽã衚瀺ããããªã©ã®æ©èœãåãã£ãŠãããããã¹ã ãŒãºãªé»è©±å¯Ÿå¿ãå¯èœãšãªããŸãã
ãŸãã顧客æ å ±ãéå»ã®å±¥æŽãçŽ æ©ã確èªã§ããããšã§ãçŸç¶ã®ã¹ããŒã¿ã¹ã確床ãªã©ã«åããã察å¿ãå¯èœã«ãªããªã©ã顧客æºè¶³åºŠãåäžã«å€§ããè²¢ç®ããã®ãã¡ãªããã®äžã€ã§ãã
æ¥åå¹çåãå³ãããšã§ãã客æ§ãåŸ ãããããšãªãã¹ã ãŒãºã«å¯Ÿå¿ã§ããã ãã§ã¯ãªããéå»ã®å±¥æŽããå顧客ã«åããã察å¿ãå¯èœãšãªãå質åäžã«å€§ããè²¢ç®ã§ããŸãã
çµç¹åç·šã®è² æ 軜æž
CTIãå©çšããããšã§ãçµç¹ç·šæã®éã®è² æ ã倧ãã軜æžããããšãã§ããŸãã
瀟å ã§ã®çµç¹ç·šæã¯ãå°éã®å·¥äºäŒç€Ÿãèªãã ãå ç·çªå·ã®èšå®ãªã©æ§ã ãªäœæ¥ãçºçãããã®ã§ãã
ããããCTIã§ã¯ããœã³ã³ãé»è©±æ¬äœã®ä»£ããã«ãªããã®ãã»ãšãã©ãªãããçµç¹åç·šãªã©ã®èšå®ã®æéãå·¥æ°ãå€§å¹ ã«æžããããšãã§ãããšããã¡ãªããããããŸãã
CTIã®ã¿ã€ãïŒã·ã¹ãã 圢æ å¥ïŒ
CTIã«ã¯ã倧ããåããŠ2ã€ã®ã¿ã€ãããããŸãã
èªç€Ÿã«é©ããã¿ã€ããå°å ¥ã§ãããããããããã®ç¹åŸŽã«ã€ããŠãã£ãããšçè§£ããŠããããšãéèŠã§ãã
ã¯ã©ãŠãå
1ã€ç®ã¯ãã¯ã©ãŠãåã§ãã
ã¯ã©ãŠãåã§ã¯ãã¯ã©ãŠãäžã«èšçœ®ããããµãŒããŒãããµãŒãã¹ãæäŸããããããã€ã³ã¿ãŒãããç°å¢ãšããœã³ã³ãããã°èªç€Ÿã«ãµãŒããŒãèšçœ®ããããšãªãç°¡åã«å°å ¥ããããšãã§ããŸãã
ãã®ãããå°å ¥ã³ã¹ããæããããã ãã§ãªãå°å ¥ãŸã§ã®ã¹ããŒããæ©ããšããã¡ãªããããããŸãã
ãŸããå©çšäººæ°ãå€ãããããªã©äººæ°å€åã«ã察å¿ããããç¹ããã¯ã©ãŠããµãŒãã¹åŽã®ã»ãã¥ãªãã£åŒ·åºŠãé«ãã®ãç¹åŸŽã§ãã
ããããã€ã³ã¿ãŒãããããªããã°äœ¿çšã§ããªãããããããé害ãèµ·ããéã«ã¯æ¥åã«æ¯éãåºãŠããŸããšãããã¡ãªããããããŸãã
ãªã³ãã¬ãã¹å
2ã€ç®ã¯ããªã³ãã¬ãã¹åã§ãã
ã¯ã©ãŠãåãšã¯å察ã«ãèªç€Ÿã«ãµãŒããŒãèšçœ®ããŠãŒãããã·ã¹ãã ãæ§ç¯ããã¿ã€ããšãªããŸãã
éçºã³ã¹ããé«é¡ã«ãªãåé¢ãæé¡è²»çšãå®ããªããšããã¡ãªããããããŸãã
ãŸãããŒãããéçºãè¡ãããèªç€Ÿã®å¿ èŠãªæ©èœã«åãããŠã«ã¹ã¿ãã€ãºãããããã®ãç¹åŸŽã®äžã€ã§ãã
ããããã·ã¹ãã æ§ç¯ã«æéãããããããå°å ¥ãŸã§ã®ã¹ããŒããé ãããšãã人æ°ã®å€åã«å¯Ÿå¿ãã¥ãããªã©ã®ã¡ãªããããããŸãã
CTIã®ã¿ã€ãïŒæ¥åå¥ïŒ
é»è©±å¯Ÿå¿æ¥åã§ã¯ãäž»ã«ã€ã³ããŠã³ããšã¢ãŠãããŠã³ãã®2ã€ã«åããããŸãããããããã§å¿ èŠãªæ©èœã¯ç°ãªãã§ãããã
ã€ã³ããŠã³ãæ¥ååã
ã€ã³ããŠã³ãæ¥åã§ã¯ãé»è©±åä»ã«ç¹åããCTIãå¿ èŠãšãªãã§ãããã
ãã®ãããäž»ã«æ¬¡ã®ãããªæ©èœãåãã£ãŠããŸãã
- PBXæ©èœ
- IVRæ©èœ
- ACDæ©èœ
- ãããã¢ããæ©èœ
- ç®¡çæ©èœ
æ©èœã®æŠèŠã¯åŸè¿°ããŸãããçºä¿¡ä»¶æ°ãããçä¿¡ä»¶æ°ãå€ããªããããçä¿¡ã«å¯ŸããŠå¹çãã察å¿ã§ãããããªæ©èœãå¿ èŠãšãªãã®ã§ãã
ã¢ãŠãããŠã³ãæ¥ååã
ã¢ãŠãããŠã³ãæ¥åã§ã¯ãé»è©±çºä¿¡ã«ç¹åããCTIãå¿ èŠãšãªãã§ãããã
ãã®ãããäž»ã«æ¬¡ã®ãããªæ©èœãåãã£ãŠããŸãã
- ãªãŒãã³ãŒã«
- ãã¬ãã£ã¯ãã£ãã³ãŒã«
- ãã¬ãã¥ãŒã³ãŒã«
æ©èœã®æŠèŠã¯åŸè¿°ããŸãããã€ã³ããŠã³ããšã¯å察ã«çºä¿¡ä»¶æ°ãå€ããªããããæ¶é»å¹çãããããæ©èœãå¿ èŠãšãªããŸãã
CTIã®äž»ãªæ©èœ
ããã§ã¯ãå ·äœçã«CTIã«ã¯ã©ã®ãããªæ©èœãããã®ãã詳ãã解説ããŠãããŸãã
ã€ã³ããŠã³ãCTIã®æ©èœ
ã€ã³ããŠã³ãåãã®CTIã«ã¯ãç信察å¿ã®å¹çåã«æ¬ ãããªãæ©èœãåãã£ãŠããŸãã
- PBXæ©èœïŒå ç·ã»å€ç·ã®çºçä¿¡ã転éãä¿çãè¡ãæ©èœ
- IVRæ©èœïŒå ¥é»ã«å¯ŸããŠèªåé³å£°ã察å¿ããŠãããæ©èœ
- ACDæ©èœïŒçä¿¡ããªãã¬ãŒã¿ãŒã«åé ããæ©èœ
- ãããã¢ããæ©èœïŒçä¿¡æã«ãªãã¬ãŒã¿ãŒã«PCç»é¢äžã§éç¥ããæ©èœ
- ç®¡çæ©èœïŒé話履æŽãã¢ãã¿ãªã³ã°ã§ããæ©èœ
ã€ã³ããŠã³ãåãã®CTIã§ã¯ãäž»ã«çä¿¡ãã¡ã€ã³ãšãªãããé»è©±åä»ã«ç¹åããæ©èœãè±å¯ã§ãã
ãããã®æ©èœã掻çšããããšã§ããªãã¬ãŒã¿ãŒã®è² æ 軜æžã ãã§ã¯ãªã顧客æºè¶³åºŠã®åäžã«è²¢ç®ããŸãã
ã¢ãŠãããŠã³ãCTIã®æ©èœ
ã¢ãŠãããŠã³ãåãã®CTIã«ã¯æ¶é»æ¥åã®å¹çåã«æ¬ ãããªãæ©èœãåãã£ãŠããŸãã
- ãªãŒãã³ãŒã«ïŒãããããé²é³ããé³å£°ããæå®ããé»è©±çªå·ãªã¹ããžäžæçºä¿¡ããæ©èœ
- ãã¬ãã£ã¯ãã£ãã³ãŒã«ïŒé»è©±ãåæã«äžæçºä¿¡ã§ããæ©èœ
- ãã¬ãã¥ãŒã³ãŒã«ïŒã·ã¹ãã ã«ç»é²ããããªã¹ããžåæã«è€æ°åç·çºä¿¡ããå¿çããã£ãã³ãŒã«ã®ã¿ãªãã¬ãŒã¿ãŒãžæ¥ç¶ããã³ãŒã«ã·ã¹ãã æ©èœ
ã¢ãŠãããŠã³ãåãã®CTIã§ã¯ãäž»ã«çºä¿¡ãã¡ã€ã³ãšãªãããé»è©±å¶æ¥ããã¬ã¢ãã«ç¹åããæ©èœãè±å¯ã§ãã
ãããã®æ©èœã掻çšããããšã§ãå¶æ¥å¹çã®æ¹åã察å¿å質ã®åäžã«è²¢ç®ããŸãã
å ±éã®æ©èœ
é»è©±æ¥åã§ã¯ã€ã³ããŠã³ãã»ã¢ãŠãããŠã³ãã«é¢ãããå ±éã®èª²é¡ããããŸãã
ããšãã°ãå質åäžããªãã¬ãŒã¿ãŒã®æè²æ¯æŽããã¬ã¯ãŒã¯åã®æ¯æŽãªã©ã§ãã
ãã®ãããªèª²é¡ã®è§£æ±ºã«åœ¹ç«ã€æ©èœã«ã¯ã次ã®ãããªæ©èœãæããããŸãã
- ããŒã¯ã¹ã¯ãªããå ±ææ©èœïŒé話äžã«ããã¥ã¢ã«ãæš¡ç¯ããŒã¯ãææ°æ å ±ãªã©ãèªå衚瀺ããåç §ããªããé»è©±å¯Ÿå¿ãã§ããæ©èœ
- ã¬ããŒãã£ã³ã°æ©èœïŒçšŒåç¶æ³ãäžå 管çã§ããæ©èœ
- é話é²é³æ©èœïŒé話ãé²é³ãä¿åããæ©èœ
- çä¿¡é»è©±ã®è»¢éæ©èœïŒçä¿¡é»è©±ãå¥ã®ãªãã¬ãŒã¿ãŒã«è»¢éããæ©èœ
- ãœãããã©ã³æ©èœïŒPCãã¿ãã¬ãã端æ«ã«ã€ã³ã¹ããŒã«ãããå°çšã®ãœãããŠã§ã¢ãä»ããŠé話ãè¡ãæ©èœ
ä»ã«ããé話ãé²é³ã»æåèµ·ããããã ãã§ãªããAIãã¹ã³ã¢ãªã³ã°ããããšã§å®éçã«è©äŸ¡ã»æ¹åã§ããæ©èœããã€CTIããããŸãã
åèïŒãšãŒã¹å¶æ¥ãã³ã®”売ããããŒã¯”ãAIãåæã»å¯èŠåãMiiTelã
CTIãå°å ¥ããã¹ãã±ãŒã¹
CTIã®å°å ¥ã¯ãé»è©±å¯Ÿå¿æ¥åã®å¹çåã«å€§ããè²¢ç®ããŸãããæ£ããå°å ¥ããªããã°å€±æããŠããŸãã±ãŒã¹ãèããããŸãã
ãã®ãããã©ã®ãããªã±ãŒã¹ã§CTIã®å°å ¥ãåããŠããã®ããšããããšãçè§£ããŠãèªç€Ÿã®çŸç¶ã«åœãŠã¯ããŠèããŠã¿ããšè¯ãã§ãããã
CTIå°å ¥ãåããŠããã±ãŒã¹
é»è©±å¯Ÿå¿ã®å質ãåäžãããšããªããŒã顧客ãå¢ããå¯èœæ§ãäžãããŸãã
ãã®ããã顧客ãå¢ããããäŒæ¥ãªã©ã§ã¯CTIãå°å ¥ããããšã§ããããŸã§åãããŒããŠãã顧客ã®ç²åŸãæåŸ ã§ããŸãã
ãŸããããã«ãå ¬å ±äº€éæ©é¢ãªã©ã®äºçŽåä»ãè¡ã£ãŠããäŒæ¥ã§ã¯ãçä¿¡ããã£ãã¿ã€ãã³ã°ã§é¡§å®¢æ å ±ãç»é¢ã«çŽ æ©ã衚瀺ãããããšã§é¡§å®¢ã«åãããŠé©åãªå¯Ÿå¿ãããããšãã§ããããã«ãªãã顧客æºè¶³åºŠã®åäžã«ç¹ããã§ãããã
ãã®ããã«ã顧客察å¿ã®è³ªãåäžããã顧客æ°å¢å ãç®æãäŒæ¥ã¯CTIã®å°å ¥ãåããŠãããšãããŸãã
CTIæ©èœä»ãã®CRMå°å ¥ãåããŠããã±ãŒã¹
ã³ãŒã«ã»ã³ã¿ãŒãå°å ¥ããäŒæ¥ãECãµã€ããéå¶ããäŒæ¥ã§ã¯ãåãåããä»¶æ°ãå€ãæ±ãããŒã¿ãå€ããªãããã顧客管çãç ©éã«ãªã£ãŠããŸããã¡ã§ãã
ãã®ããããã®ãããªã±ãŒã¹ã§ã¯é¡§å®¢ç®¡çã«ç¹åããŠããCTIæ©èœä»ãã®CRMå°å ¥ãåããŠãããšèšããã§ãããã
顧客管çãå¹çåã§ããã ãã§ã¯ãªãã顧客æ å ±ã®å ¥åãªã©ãªãã¬ãŒã¿ãŒã®äœæ¥å·¥æ°ã®è»œæžã«ãè²¢ç®ããŸãã
CTIå°å ¥ã®æåäºäŸ
èªç€Ÿã§ã®å°å ¥ãæ€èšããéã®å€æææãšããŠãæåäºäŸãææ¡ããŠããããšã倧åã§ãã
ããã§ã¯ãCTIå°å ¥ã®æåäºäŸã3ã€ã玹ä»ããŸãã
äºäŸ1: CTIå°å ¥ã§é¡§å®¢å¯Ÿå¿æ°ã3ååäž(äžåç£é¢é£ãµãŒãã¹äŒæ¥)
æ ªåŒäŒç€Ÿã©ã€ãã¢ããã¯ãæ°ããå®¶ã«å ¥å± ããéã«å¿ èŠã«ãªã黿°ã»æ°Žéã»ã¬ã¹ãããããªã©ã®ã©ã€ãã©ã€ã³ã®æç¶ãã代è¡ãããµãŒãã¹ãæäŸããŠããŸãã
å°å ¥åã¯ãã¢ãŠããã³ãã§äžäººäžäººãé»è©±æ©ããã客æ§ã«ã³ãŒã«ããŠãããã€ãªãããŸã§ã®æéãäžåšã§å¥ã®é¡§å®¢ã«ããçŽãæéã®ãã¹ã倧ãããšãã課é¡ãæ±ããŠããŸããã
ããã§ãCTIãå°å ¥ããŠãè€æ°ã®é¡§å®¢ã«åæã«é»è©±ãããå¿çãã顧客ã ãããªãã¬ãŒã¿ãŒã«ã€ãªãããã¬ãã£ã¯ãã£ãçºä¿¡ããæŽ»çšããããšã§é¡§å®¢å¯Ÿå¿æ°ã3åã«åäžããŸããã
åè: Blue Bean:CTI å°å ¥äºäŸ-æ ªåŒäŒç€Ÿã©ã€ãã¢ãã æ§ | æ ªåŒäŒç€ŸãœãããŒ
äºäŸ2: 仿 ç¹ã§ã®ã³ãŒã«ã»ã³ã¿ãŒé£æºãå®çŸ(æ å ±éä¿¡äŒæ¥)
ã³ãŒã«ã»ã³ã¿ãŒãè€æ°æ ç¹ã§å±éããŠããæ å ±éä¿¡äŒæ¥ã§ã¯ãæ ç¹ããšã«ã³ãŒã«æ°ã«å·®ããã察å¿å質ã«ã°ãã€ãããããšãã課é¡ãæ±ããŠããŸããã
ããããCTIãå°å ¥ã倿 ç¹ã«ã³ãŒã«ãæ¯ãåããããšã§ã空ããŠããæ ç¹ã«å¹çããã³ãŒã«ãæ¯ãåããããšãã§ããå質æ¹åã«æåããããšãã§ããŸããã
åè: CTIå°å ¥äºäŸ4éžïœå°å ¥åã®èª²é¡ãšå°å ¥åŸã®å¹æãæ€èšŒïŒ | ITãã¬ã³ã
äºäŸ3: CRM飿ºã§ååã察å¿ãã売äžç®¡çãŸã§ãå¯èŠå(ECãµã€ãéå¶äŒæ¥)
é販ãããTOKYOæ ªåŒäŒç€Ÿã¯ãã«ãŒãã³é販å°éåºãã¹ããŒã«ã©ãã¯ãæ±ãECãµã€ããéå¶ããŠããŸãã
ãããŸã§ãååãçªå£ãšããŠã®ã³ãŒã«ãããŒã®ç¢ºç«åã³é¡§å®¢æ å ±ã®å ±æããŸãŸãªããã顧客æ å ±ãææ¡ããã®ã«æéãããããšãã課é¡ãæ±ããŠããŸããã
CTIå°å ¥åŸã«ã¯ãã·ã¹ãã ãæŽ»çšããŠã³ãŒã«ãããŒãäœæããããšã§ãæ¥åå¹çã®åäžã«æåããŸããã
ãŸããCRMãšã®é£æºããããããšã§ãåãåãã察å¿ãã売äžç®¡çãŸã§ãå¯èŠåã§ããããã«ãªããããŒã±ãã£ã³ã°ãžã®æŽ»çšã«ãæåããäºäŸã®äžã€ã§ãã
åè: Blue Bean:CTI å°å ¥äºäŸ-é販ãããTOKYOæ ªåŒäŒç€Ÿæ§ | æ ªåŒäŒç€ŸãœãããŒ
CTIã®è²»çš
CTIã¯ã¯ã©ãŠãåãšãªã³ãã¬ãã¹åã§è²»çšçžå Žãå€ãããããå°å ¥åã«ãã£ãããšè²»çšæãçè§£ããŠããããšãéèŠã§ãã
ããã§ã¯ãCTIã®ã¿ã€ãå¥ã«è²»çšçžå Žã解説ããŠãããŸãã
ã¯ã©ãŠãåã®è²»çšçžå Ž
ã¯ã©ãŠãåã®å Žåã¯ããµãŒããŒãªã©ã®æ©åšãè³Œå ¥ããå¿ èŠããªããããæ¯èŒçå°å ¥è²»çšãæããããšãã§ããã®ãç¹åŸŽã§ãã
è²»çšã¯ãåæè²»çš+æé¡è²»çšïŒå䟡Ãåžæ°ïŒã§èšç®ãããã®ãäžè¬çã§ããããµãŒãã¹ã«ãã£ãŠã¯åæè²»çšç¡æãšãªãå Žåããããããæé¡è²»çš3äžå以äžãçžå ŽãšãªããŸãã
ãªã³ãã¬ãã¹åã®è²»çšçžå Ž
ãªã³ãã¬ãã¹åã®å Žåã¯ããµãŒããŒãªã©ã®æ©åšãè³Œå ¥ããããŒãããã·ã¹ãã ãéçºãããªã©ãå°å ¥ã³ã¹ãã¯é«ããªããŸãããæé¡è²»çšãæãããããšããç¹åŸŽããããŸãã
åæå°å ¥è²»çš+幎éä¿å®è²»çšã§èšç®ãããã®ãäžè¬çã§ãä¿å®è²»çšã¯åæè²»çšã®5ïŒ ã20ïŒ ãçžå Žã§ãã
ãµãŒããŒãªã©ã®åæè²»çšãšããŠãããæ©åšãäžæ¬è³Œå ¥ããå Žåã¯ã30äžåããçžå ŽãšãªããŸãã
èªç€Ÿã«æé©ãªCTIãéžå®ããããã®ãã€ã³ã5ã€
CTIã«ã¯ããŸããŸãªçš®é¡ããããããèªç€Ÿã«ãã£ãã·ã¹ãã ãå°å ¥ããããšãéèŠã§ããããã§ã¯ãã·ã¹ãã ãéžå®ããéã®ãã€ã³ãã解説ããŠãããŸãã
ã€ã³ããŠã³ã察å¿ãã¢ãŠãããŠã³ã察å¿ã
åè¿°ããããã«ãã€ã³ããŠã³ããšã¢ãŠãããŠã³ãã§ã¯å¿ èŠãšãªãæ©èœãç°ãªããŸãã
ãã®ããããŸãã¯èªç€Ÿãã€ã³ããŠã³ãã»ã¢ãŠãããŠã³ãã®ã©ã¡ãã®æ©èœãå¿ èŠãã確èªããããšãéèŠã§ãã
é»è©±å¯Ÿå¿ã远ãã€ããã¯ã¬ãŒã ãå€ããšããæ©ã¿ã解決ãããå Žåã«ã¯ãé»è©±å¯Ÿå¿æ¥åãå¹çåãããæ©èœãæã£ãŠããã€ã³ããŠã³ã察å¿ã®CTIå°å ¥ãæ€èšããå¿ èŠããããŸãã
å察ã«ãæ¶é»å¹çãæªãæ°èŠé¡§å®¢ç²åŸãã§ããŠããªãå Žåã«ã¯ãé»è©±çºä¿¡ãå¹ççã«è¡ããã¢ãŠãããŠã³ãåãã®æ©èœãåããŠããCTIã®å°å ¥ãããã¹ãã§ãã
ãã®ããã«ãèªç€Ÿã®æ¥åå å®¹ãæ©ã¿ã«ããããŠããããã«å¯Ÿå¿ããŠãããµãŒãã¹ãéžã¶å¿ èŠããããŸãã
ã¯ã©ãŠãåããªã³ãã¬ãã¹åã
ã¯ã©ãŠãåãšãªã³ãã¬ãã¹åãã§ãã³ã¹ããéçšäœå¶ãå€ãã£ãŠããã§ãããã
ãã®ãããããããã®å°å ¥ã³ã¹ããéçšäœå¶ãèæ ®ããäžã§ãèªç€Ÿã§ã¯ã©ã¡ããè¯ãããæ€èšããå¿ èŠããããŸãã
æäœéã®æ©èœã§æ¥µåã³ã¹ããæããããšããå Žåã«ã¯ã¯ã©ãŠãåã§ååã§ãããã
ããããèªç€Ÿç¬èªã®æ©èœãè€æ°ã®ã·ã¹ãã ãšé£æºããããå Žåãªã©ããªãªãžãã«ã®ã·ã¹ãã ãå¿ èŠãšãªãå Žåã«ã¯ãªã³ãã¬ãã¹åãæ€èšããã¹ãã ãšèšããŸãã
ãŸãã¯ãã©ã¡ãã®ã¿ã€ãã§å°å ¥ããã®ããæ€èšããäžã§ãããããã«ç¹åãããµãŒãã¹ãäºæ¥è ãéžå®ããããšãéèŠã§ãã
ä»ã·ã¹ãã ãšã®é£æºãã§ãããã©ãã
CTIã¯ä»ã®ã·ã¹ãã ãšé£æºãããããšã§ããã广çã«æŽ»çšããããšãã§ããŸãã
ç¹ã«é»è©±å¯Ÿå¿æ¥åãšåæã«è¡ããã顧客管çãšã®é£æºã¯å¿ é ãšèšããã§ãããã
ãã®ãããèªç€Ÿã§å©çšããŠããCRMãšé£æºã§ãããã©ãããšããããšãéžå®åºæºã«ããŠããããšã倧åã§ãã
24æé365æ¥ãµããŒãã察å¿å¯èœã
CTIã¯å®æçãªã»ãã¥ãªãã£ã¢ããããŒããå¿ èŠãšãªããããã»ãã¥ãªãã£ãµããŒããªã©ã®ãµãŒãã¹æäŸããŠããããµãŒãã¹ãéžã¶ãšè¯ãã§ãããã
ãããã®ã¢ããããŒããèªç€Ÿã§å¯Ÿå¿ãããšãªããšãéçšå·¥æ°ãããã£ãŠããŸããŸãã
ãŸãããã€äžå ·åãèµ·ããããªã©ãäºåã«æ³å®ã§ããªãããã24æé365æ¥å¯Ÿå¿å¯èœãã©ãããšãããã€ã³ãã§ãéžã¶ããšãéèŠã§ãã
åæè²»çšãšæé¡è²»çšãè²»çšå¯Ÿå¹æã«èŠåãã
å°å ¥è²»çšãéçšã³ã¹ããèªç€Ÿã®äºç®ãéçšç¶æ³ã«èŠåããã©ãããéèŠãªéžå®åºæºãšãªããŸãã
äžã«ã¯ãèªç€Ÿã§ã¯å¿ èŠã®ãªãæ©èœãåãã£ãŠããããã«ãè²»çšãé«ããªã£ãŠããäºãèããããŸãã
ãã®ãããèªç€Ÿã«å¿ èŠã®ãªãæ©èœãä»ããŠããªãããªã©ã確èªããç¡é§ãªè²»çšãçºçããªããã確èªããŠããããšãéèŠã§ãã
ãŸãã1ã¢ã«ãŠã³ããããã®æéãå®ããã®ããåæè²»çšãç¡æã®ãã®ãéžã¶ãªã©ããŠãã³ã¹ããæããããšããã€ã³ãã®äžã€ã§ãã
CTIãå°å ¥ããéã®2ã€ã®æ³šæç¹
ã©ã®ãããªã·ã¹ãã ãå°å ¥ããã®ããéžå®ããéã«ã¯ã泚æããŠãããªããã°ãããªãç¹ããããŸãã
å°å ¥åŸã«å€±æããªãããã«ããäºåã«æ³šæç¹ãçè§£ããŠããããšã倧åã§ãã
ã¯ã©ãŠãåãšãªã³ãã¬ãã¹åã§è²»çšãç°ãªã
CTIã¯ãã¯ã©ãŠãã»ãªã³ãã¬ãã¹ã®ãããã«ãããŠãå°å ¥è²»çšãããããŸããããã®è²»çšã¯å€§ããç°ãªããŸãã
ãµãŒããŒãªã©ã®æ©åšãèªç€Ÿã§ä¿ç®¡ãããªã³ãã¬ãã¹åã¯ããŒãããã·ã¹ãã ãäœãããåæè²»çšãç°ãªããŸãã
äžæ¹ã§ãã¯ã©ãŠãåã¯ã¯ã©ãŠãäžã«æäŸãããŠãããµãŒãã¹ã䜿ããããå°å ¥è²»çšã¯æããããŸããã«ã¹ã¿ãã€ãºé¢ã§ã¯ããªã³ãã¬ãã¹ãããå£ãéšåããããŸãã
ãã®ãããèªç€Ÿãå¿ èŠãªæ©èœãäºç®æã«åãããŠCTIã®å¯Ÿå¿ã決ããŠããããšãéèŠã§ãã
èªç€Ÿã·ã¹ãã ãšé£æºã§ããªãå Žåããã
å°å ¥ããCTIã«ãã£ãŠã¯ãã·ã¹ãã 飿ºãã§ããªãå ŽåããããŸãã
ã·ã¹ãã 飿ºãã§ããªããã°ãæ¬æ¥ã®ç®çã§ããæ¥åå¹çåãå質åäžãå®çŸã§ããªãå¯èœæ§ããããããå°å ¥åã«é£æºã®å¯åŠã確èªããŠããããšãéèŠã§ãã
ãŸãšã
é»è©±å¯Ÿå¿æ¥åã«ã¯ããŸããŸãªèª²é¡ããããŸããããããã®èª²é¡ã解決ããæ¹æ³ãšããŠCTIã®å°å ¥ãæ¬ ãããŸããã
CTIå°å ¥ã®ã¡ãªããã¯ä»¥äžã®ãšããã§ãã
- å¿å¯Ÿæ¥åã®å¹çå
- 顧客æºè¶³åºŠã®åäž
- çµç¹ç·šæã®éã®è² æ 軜æž
ããããCTIã«ã¯ããŸããŸãªã¿ã€ããæ©èœããããããèªç€Ÿã«åã£ããã®ãéžå®ããªããã°ãæ¬æ¥ã®ç®çãèªç€Ÿã®èª²é¡è§£æ±ºã«ã¯ç¹ãããªããšããããšãèããããŸãã
ãã®ãããCTIãã©ã®ãããªãã®ãªã®ãããã£ãããšçè§£ããäžã§ãå°å ¥åã®èª¿æ»ãéèŠãšèšããŸãã
CTIãéžå®ããéã®ãã€ã³ãã«ã¯ä»¥äžã®5ã€ããããŸãã
- ã€ã³ããŠã³ãã»ã¢ãŠãããŠã³ã察å¿å
- ã¯ã©ãŠãåããªã³ãã¬ãã¹åã
- ä»ã·ã¹ãã ãšã®é£æºãã§ãã
- 24æé365æ¥ãµããŒã察å¿ãå¯èœã
- åæè²»çšãšæé¡è²»çšãè²»çšå¯Ÿå¹æã«èŠåãã
CTIãå°å ¥ããéã®æ³šæç¹ã«ã¯ä»¥äžã®2ã€ããããŸãã
- ã¯ã©ãŠãåãšãªã³ãã¬ãã¹åã§è²»çšãç°ãªã
- èªç€Ÿã·ã¹ãã ãšé£æºã§ããªãå Žåããã
äžèšã®æ å ±ãèžãŸããŠãèªç€Ÿã«æé©ãªCTIãå°å ¥ããŠã¿ãŠã¯ãããã§ããããã
âè©±ãæ¹âãAIãã¹ã³ã¢ãªã³ã°ã»ææ åæããããšã§å®éçã«æ¹åã§ãããMiiTelã(PR)
CTIãå°å ¥ããŠé»è©±æ¥åãå¹çåãããªããããããŠé話ã®è³ªãæ¹åããããšæã£ãŠãããªãããã²MiiTelãã芧ãã ããã
MiiTelãå°å ¥ãããšã以äžã®ãããªããšãå¯èœã«ãªããŸãã
- AIãäžæãªè©±ãæ¹ã®ç¹åŸŽãé³å£°è§£æããŠãã£ãŒãããã¯ããŠããã
- æåèµ·ããæ©èœã«ãã£ãŠæ å ±å ±æã«ãããæéãççž®ã§ãã
- äžäººäžäººã®æ¶é»æ°ã»é黿°ã»åè«åæ°ãªã©ãå¯èŠåããKPIã管çãããã
- 顧客ãšã®ããŒã¯å 容ã«å¯ŸããŠããªã¢ãŒãç°å¢ã§ããã£ãŒãããã¯ã§ãã
äžèšã¯MiiTelã®äžéšã®æ©èœã§ãããä»ã«ãé»è©±æ¥åã®å¹çåãæ¶é»æã®ã¢ãåçãåäžãããæ©èœãæããŠããŸãã
ãèå³ã®ããæ¹ã¯ä»¥äžã®ãªã³ã¯ããè³æãç¡æã§ããŠã³ããŒãã§ããã®ã§ããã²ã芧ã«ãªã£ãŠã¿ãŠãã ããã